Sunday, October 29, 2006

Sunday...

#Freelance Daily Post:


#Daily Writing Tip :
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Sowing the Seeds of Opportunity: How to Multiply Your Freelance (Writing) Work
by: Brian Konradt

You can turn your $200 fee to write a press release into $2,000 to carry out an entire PR campaign simply by convincing clients to invest in campaigns, instead of individual assignments. Campaigns achieve better results and cost less in the long-term for clients, compared to individual assignments. And, of course, as the freelancer, you get paid much more for turning out a succession of assignments that assimilate a successful campaign.

Here's how to multiply your writing sales by convincing clients to invest in long-term campaigns, instead of short-term individual assignments.

• Know the short-term and long-term view results. A client approaches you to write a brochure. He may or may not know that his product can also benefit from other types of promotional pieces, such as ads, direct mail, news releases, websites, and so on, to sell his product or service. Your job is to educate the client. The brochure may be the first promotional piece in a consortium of promotional pieces. Here, you must know the short-term and long-term view results of the brochure.

The short-term view results are the results the brochure will achieve for the client; and the long-term results are the results the brochure will achieve/contribute for the entire campaign. It answers the questions, "How do the results of this brochure fit into the entire campaign?" and "How can these results be strengthened with other forms of promotional materials?"

Show the client how a campaign that's comprised of a succession of assignments can achieve — and exceed — his expectations and outsell and outdo the performance of a single assignment.

• Use "tie-in" services. Whenever a client approaches you with a single assignment, ask yourself what tie-in services can supplement the single assignment. A news release achieves better results when it's accompanied with a photo. And a press kit — complete with press releases, photos, brochures, and company information — can achieve better results than a single press release. All of these extra tie-in services can turn writing a single press release into multiple writing sales.

• Offer the "concept to completion" benefit. Instead of pitching yourself as a freelancer who can write newsletter copy, pitch yourself as a freelancer who produces newsletters, from copy to completion. You multiply your income by outsourcing parts of the job and delivering a finished product, not a piece of the product. You also can extend your "concept to completion" services by pitching yourself as a marketing consultant, in which you make recommendations to the client as to the best way to market the newsletter.

• Develop strong consultative skills. Besides selling your freelance services, also offer consulting services. Clients pay you to explain ideas, concepts, recommendations and turnkey solutions as to the best way to achieve the results they desire. Consulting with clients can lead to securing freelance work, since clients realize you have the skills and expertise to undertake the task.

• Know the future needs of clients. Clients come with present needs — and future needs. A client may hire you to write a newsletter now, but they'll also consider you for future work if you know what their future needs are and how to fulfill them. The company may be ushering in a new product line, creating a new division within the company, sponsoring a charity event, or creating a website. All of these future events need a freelancer to do promotional writing and freelance work. That's you. Your job is to show clients how you'll address their future needs with solutions that'll increase their profitability and/or productivity. This is usually accomplished with a proposal through which you pitch yourself as the freelancer who has the solutions to undertake the future tasks.

• Use proposals to secure work. Proposals are an inclusive persuasion tool to convince prospects that you can increase their profitability and/or productivity with your freelance services. Proposals specifically show the client how you intend to achieve the desired results, the time and costs involved, and why you and your solutions are the best choices to boost the company's profits.

• Adaptations. Any of your freelance writing services can be adapted for websites, turning a single assignment into two assignments. Get paid to write a press release or brochure, and then get paid again to adapt the copy digitally.

• Add-on services, such as desktop publishing services, marketing consulting, compiling and selling media lists, and project coordinating can help multiply your work and your income.

About The Author

Brian Konradt is a former freelance copywriter and graphic designer, and founder of FreelanceWriting.Com
(http://www.freelancewriting.com), a free web site dedicated to help writers master the business and creative sides of freelance writing.

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#Freelance Writing jobs :
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*Medical Writer - Creative Group - Arlington Heights, IL

Position Type: Temporary

Northwest suburban medical education company is looking for medical writers for on-going freelance assignments. Must have experience with cardiology, neurology and/or mental illness practice areas. Projects include developing newsletters, slide decks and outlines. A master's degree is preferred for this level of writing. Please send resumes and inquiries to hoffman.estates@creativegroup.com

All applicants applying for U.S. job openings must be authorized to work in the United States. All applicants applying for Canadian job openings must be authorized to work in Canada.

Requirements
Medical content writing experience. MS Word skills.

The Creative Group specializes in placing a range of marketing, advertising, creative, web and public relations professionals on a project basis with advertising and public relations agencies, Fortune 500 companies and small to mid-sized firms. Our strong relationships within the creative community enable us to provide our clients with precisely the talent they need for a variety of deadline-driven projects. Call us today at 888.846.1668 or visit us on the web at www.creativegroup.com where you can register online and view the work of our associates.

To apply view the job in Hot Jobs

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*Copywriter - Smartstaff - Westfield, NJ

Job Description:
Our client is a growing med-ed agency. They are currently looking for two copywriters to join their creative team. You will use your skills and previous experience to develop patient education materials. This position will probably start on a freelance basis and then become a full-time staff position.

Experience Level:
5+ Years

Requirements:
Minimum 5 years copywriting agency experience required.

Location:
Westfield NJ

Duration:
Direct Placement

Pay Rate:
$70K-$75K

To apply view the job in Jobkabob

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*Copywriter - BOSS Staffing - Wilmington, DE

The BOSS Group has a long-term freelance opportunity for a skilled Copywriter. Our client, a leading financial solutions company in the Metro Philly (Wilmington, DE) area is looking for a hands-on communications professional with Direct Mail experience to join their dynamic marketing team. The ideal candidate brings a high level of accuracy, strong conceptual ability and a willingness to learn to this rewarding position.

Requirements:

* Superior writing and proofreading skills
* Bachelor’s Degree in English, Advertising, Marketing, or Communications
* 2+ years of copywriting experience
* Excellent portfolio (must include Direct Mail samples)
* Must be willing to do proofreading work

The BOSS Group offers an attractive compensation package including competitive salary, 401(k) plan with company match, weekly paychecks, holiday pay, bonus pay and a health benefits program. Pay rate $27 to $32 per hour DOE.

Named one of the 2006 Best Places to Work (WBJ), The BOSS Group specializes in matching highly qualified creative, marketing, proposals, advertising and web talent with top temporary and permanent assignments throughout the Washington, DC; Baltimore, MD; Philadelphia, PA; Richmond, VA; NJ/NYC; and Dallas-Fort Worth metro areas, and is an equal opportunity employer.

To be considered for this position, complete our online application, select the Metro Philly office, and reference job #23746CF

The BOSS Group - where talent and opportunity meet
www.thebossgroup.com

To apply view the job in Bossgroup.com
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*Freelance Writer/Contract Writer - Iowa Workforce Development - West Des Moines, IA

Our client in the Des Moines area has a need for several writers with 5+ years of experience writing brochures, letters, fliers, presentations, etc. Candidates possessing experience working with financial services such as mutual funds will be given preference.

To apply view the job in AJB

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*Freelance Reporter--Energy--Hydropower - US

Relicensing Review (RR) is looking for a freelance writer to contribute two or three articles per month. RR focuses exclusively on Western hydroelectric relicense proceedings in which licensees--typically public or private electric utilities--are navigating the multi-year, multi-million dollar process of securing new long-term licenses for their existing projects. We are nominally a trade publication, but our objective is to produce clear, informative and detailed articles and our stories are aimed at the edification of an enormous range of stakeholders, including electric utilities, environmental organizations, federal and state resource agencies, local governments, Indian Tribes, commercial interests and organizations focused on areas such as power production, irrigation, recreation, fish & wildlife, cultural resources and flood control. We'd like someone who has reporting experience and some background in one or more of these areas. The person should be able to find their way through an environmental impact statement. They should be inclined to do independent research in the search for facts, both through making personal contacts with sources as well as through computer-based data gathering. Most importantly, they must crave producing reports that are balanced, objective and accurate. Compensation is negotiable. There may also be opportunities to write for some of the other energy-related NewsData publications. Please send or email a letter of interest, resume and two clips to: Ben Tansey, editor, Relicense Review at: (e-mail: *****8; (or regular mail): PO Box 900928 Queen Anne Stn. Seattle, WA 98109-9228

To apply view the job in Journalism Jobs

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*Houston Nightlife Freelance Writer Needed -US

Houston Nightlife Freelance Writer Needed Have you sampled every steak, slice, brew and martini from the Galleria to Montrose? Do you know about the latest restaurant before it opens and where to find the best spot to hear jazz? Are you a talented writer who can write lively dining and bar/nightlife descriptions? AOL CityGuide (http://www.aolcityguide.com/houston/) seeks a dedicated freelance writer to cover restaurant and bar openings and nightlife events in Houston. You should be someone "in the know," with a keen eye for trends and the drive to scoop the competition. Your writing should be crisp, clear and timely and your literary voice strong. You should have experience covering entertainment and/or experience contributing to city or travel guides. Ideally, you live in, or have easy access to, hot nightlife/dining districts. Digital camera is a plus. To apply, please send: 1. Your resume pasted into the body of an e-mail to DiningWriter@aol.com. Please no attachments. 2. Two 150-word writing samples. Also to be pasted into the body of your e-mail – please no attachments. Write a description for one local venue and one major event happening in the area. Please survey the site for guides on tone and style. You do not have to choose venues or events that aren't yet covered on our site. Choose whatever you like… we have no intention of publishing these samples. We just want to see what your unedited writing looks like.

To apply view the job in Journalism Jobs

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*Copywriter-Freelance - The TJX Companies - Framingham, MA

Description The TJX Companies, Inc, with over $16 billion in revenues, is the world's largest off-price retailer, and is comprised of: T.J. Maxx, Marshalls, HomeGoods, A.J. Wright and Bob's Stores in the United States, Winners and HomeSense in Canada and T.K. Maxx in Europe.

Our Associates have come to expect great things from our great Company which now ranks among the Fortune 200 and is consistently named in the Top 20 of the Boston Globe 100 - Best of Massachusetts Business! In a thriving company such as The TJX Companies, Inc., variety and diversity are not only ever present, they are essential. So, whatever your individual talents or interests, it's more than likely that we have exactly what you are looking for. With an extensive range of career options, The TJX Companies, Inc. stands out as one of the most successful retail companies worldwide and we are eager to share this success with you. We currently have the following position available in our Corporate Home Office located in Framingham, Massachusetts:

Freelance Fashion Copywriter

Responsibilities:

You:
You are an outstanding freelance copywriter. You have 2-5 years of agency experience working on a ton of fashion and lifestyle type brands. You have top-notch conceptual skills; and possess the unique ability to think visually and strategically. You are comfortable writing in all forms of communication everything from print to Web to in-store signage. You have a knack for selling your work to clients. You are passionate about the brands you work on. You are right at home juggling multiple projects at once. You thrive under extremely tight deadlines. You have your finger on the pulse of pop-culture. You do not have an ego. You do have a sense of humor.
Us:
We are the growing in-house agency for The TJX brands. We are the folks who own T.J. Maxx, Marshalls, HomeGoods, A.J. Wright and Bob's Stores in the U.S. along with Winners and HomeSense in Canada and T.K. Maxx in Europe. We do all of the non-broadcast work here (print, interactive, DM, POP, out of home, etc.). We believe in great creative. We all at one time worked at agencies, and not just any agencies, the ones you know and admire. We need copywriters who can work onsite. We need your resume and samples (general and Web) ASAP.

Our state-of-the-art Home Office, conveniently located off Exit 13 of the Mass Pike, offers many on-site amenities including, a day care center, cafeteria, fitness center, ATM, stamp machine, dry cleaning, golf driving range with a professional instructor, aerobics classes, Friday casual days, softball and volleyball leagues, basketball court, service/performance awards and bonus referrals.

TJX is an equal opportunity employer committed to workplace diversity.

To apply view the job in The TJX Companies, Inc

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For more Freelance or Full time leads please go to The Jobrolls and Craigslist Today
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